Organic cotton tees aren’t just about looking good—they’re about feeling good too. Investing in quality clothing like this makes a huge difference. Let’s dive into why organic cotton tees are a top choice.

What Are Organic Cotton Tees?

So, what’s the big deal about organic cotton? It’s cotton grown without all the nasty pesticides and fertilizers. This means it’s better for the planet and for you.

Organic cotton is softer and stronger than regular cotton. Plus, it’s free from harmful chemicals, making it a healthier choice for your skin and the environment.

Environmental Benefits Of Organic Cotton Tees

One major perk of organic cotton tees is their eco-friendliness. 

Organic farming uses way fewer chemicals, which is great for the planet. It means less pollution and healthier ecosystems.

Organic cotton also uses less water than regular cotton, helping conserve this precious resource. And it promotes better soil health and biodiversity, making it a win-win for the environment.

Quality and Durability

Organic cotton tees are top-notch in quality and comfort. They’re softer and stronger, so they feel great on your skin and last a long time. Unlike regular tees that wear out quickly, organic ones keep their shape and quality even after many washes.

While organic cotton tees might cost more upfront, they save you money in the long run because they last longer. Fewer replacements mean more savings and less waste.

Health and Ethical Benefits

Organic cotton is gentle on your skin, making it perfect for people with allergies or sensitive skin. No toxic chemicals are used in making these tees, so you avoid skin irritants.

Plus, organic cotton farming usually means fair wages and safe working conditions for workers. By choosing organic tees, you’re supporting brands that care about people and the planet.

Why Organic Cotton Tees Are Worth the Price

Yes, organic cotton tees can be more expensive, but they’re totally worth it. They’re good for the environment, super comfy, and made ethically. It’s a smart investment.

Picking organic cotton tees means you’re choosing sustainability, high quality, and ethical production. It’s a long-term investment that benefits you and the planet.

Conclusion

Organic cotton tees are worth the splurge because they’re eco-friendly, high-quality, and ethically made. When you go organic, you’re making a choice that’s good for you and the world. So, treat yourself to some organic cotton tees and enjoy the benefits!

My Studio

I recently moved base to Goa - welcome to my open-air design studio! This is where all the magic happens - everything that goes into making that organic cotton t-shirt you just bought so perfect, happens here! And Goa is a huge part of the inspiration for our collections. So, here goes - let's walk through the design process I follow! 

The Mood Board

The Sketches

Designing Details

Once the mood board and product planning is done, it's time to move into the detail designing of the collections. It's days of sketching and designing before I can short list a few designs that can go into the sampling stage with the factory. This is where all the customer feedback is of great help! How long should the T-shirt be? How short should the sleeves be? Is the neckline too deep? Big buttons or small buttons? Contrast thread or matching thread? Single stitching or double stitching? Half inch or One inch? Yep, it's that detailed!

It’s an evolving process from the day we started & that is how we are able to make a organic cotton T-shirt that fits well & lasts forever! Once I am through this stage, I get to sample the designs with the factory and see the styles in flesh & blood.

The Samples

Yay, the samples are here! I am always eagerly waiting for the fit samples to arrive. It's exciting to see the designs that were just lines and numbers a few weeks ago, into actual garments! This is the most crucial part of the design cycle. This is where I decide the fit & feel of the garment.

There are lots of questions to be asked & answered here:

- should I use 120gsm or 140 gsm? (GSM = grams per square metre)

- should I do that fabric wash? (I do! – that’s what makes your cotton T-shirt extra soft)

- Ooh, I think I am going to make the shoulder smaller (psst...that's what gives you the slimming effect, ladies!)

- And I want to make the hem curve a little, it makes the t-shirt hug your body better!

The Colours

Along with the garment sampling starts the testing of new colours. This is loads of fun! I get to choose a bunch of colours pulled out from the mood board and send them to the factory to test them on fabrics. After a few rounds of testing and lab dips, I shortlist my final set of colours!

The Line Sheet

Now I have my final colours & the right fit for my designs! A line sheet is created and I get to plan how many colours to offer in a particular design. This one is always a challenge! It’s a never ending battle...why can’t I have all the styles in all the colours!

The Finishing Touches

It's time for the finishing touches! Here, I work with the branding team to come up with some of the key elements that make the organic cotton t-shirt a physicoolsports t-shirt. From the witty care labels & the fun pizza box, to the shiny new size label, the team works together in creating the perfect brand and packaging that makes up the personality of our t-shirts.

Over to You!

I love that I get to play around with different concepts & silhouettes to create fun ways to wear our humble organic cotton T-shirt before it's back to the mood board for the next season...lather, rinse, repeat.